female winemakers – Wine Blog

#WomenMakingWine part 4 ft. Sam & Ella, Cof-founders of Faff Wine Co.

March 27, 2023UncategorizedLeave a Comment

Welcome back to my third annual series featuring women in wine who are at the top of their game. This year we have the privilege of hearing from women in various roles – from business operations to winemakers, and even CEOs and Presidents. The accomplishments of women in a male dominated industry is worth celebrating not only on International Women’s Day, but all month and all year for that matter. These amazing women are paving the way for future generations of female leaders and powerhouses in wine. I hope you enjoy learning about their journey and winemaking philosophy and feel as inspired as I do to go after your dreams. Check back here for updates as I continue to roll out these interviews weekly on Instagram.

Our next women in wine feature is exciting to say the least! Faff Wine Co. was established in 2022 by two incredible, vivacious women. Faff really embodies all that this series is about – women made, women owned brands who are shaking things up in the wine industry. The two female founders are experts in their respective fields. Samantha is a certified sommelier and owner of the successful blog and wine tasting business Samantha Sommelier (she’s also my future podcast cohost #woo)! Ella is a talented winemaker who studied at UC Davis and built her winemaking experience in Oregon and California. Together, they launched Faff which is British dialectal for “to make a fuss over nothing” and I love this sentiment! Wine shouldn’t be over complicated. It shouldn’t be stuffy. It should be fun and enjoyable. Gone are the days when fine wine was reserved for the ol’ boys club. There’s a wine joke that goes “to make a million dollars in wine, you need to start with 2 million.” Sam and Ella are dismantling the idea that wine is out of reach and out of touch with younger generations of beverage enthusiasts. Faff Wine Co. is proof that passion + understanding the consumer is what it boils down to and there is no doubt they will continue to be wildly successful.

This wine brand is bringing sassy, fun, female energy into the world of wine. It’s proof that you can be a serious wine with a fun-loving side. That you can sip crushable bubbles for under $40 and feel sexy while doing it! It’s a wine for the people and it brings me so much joy to see these two talented women thriving throughout this endeavor. Their first release was a NV sparkling brut rosé – I’ve sipped this wine on several occasions and can truly vouch for the quality and approachability. If you love a sparkling rosé as much as I do, look no further. It’s bursting with flavors of bing cherry, strawberry, and red apple with citrus blossom and floral undertones. It’s balanced with acidity and serves up the finest of bubbles. She is easy on the eyes, too! I mean… just look at this label! I know we are not supposed to judge a book by it’s cover, but the appeal of the label matches what’s inside.

Without further ado… let’s hear more from the founding ladies of Faff Wine Co, starting with Sam.

What inspired you to Launch Faff Wine Co?

Ever since I started my business 6 years ago I was consistently told ” Sam you HAVE to have your own wine!” And I always would laugh and be like mmmm that’s expensive I can never do that. And then I grew up a bit more and realized with a will there’s a damn freaking way, and I made it happen without daddy warbucks lol. I wanted to create a wine that was like how I lead my tastings, fun, unique, and approachable! And with the help from Ella and with the help of a few people that deserve some love and recognition we made it happen. Honestly wouldn’t be here without my Sam Somm Community, clients, wine club, family, and of course my little team, Paige Cuff and Ella Beck.

Can you tell us more about the name?

YES! Love this question. Faff means “fuss” in British slang. Ella loved it from the British bake off, and I loved it from my love story in London. England meeting my husband Nick.

Sam, thanks for all you’re doing to make the wine a fun, approachable place. We adore you! Now let’s hear more from Ella on the winemaking side….

What did you want to be when you grew up?

An interior designer, then an engineer.

When did you decide that wine was “it” for you?

Many winemakers have a romantic story about a place, a wine, a vineyard, a moment in time. Not me. I got into UC Davis for engineering and showed up for orientation only to find that the program looked super boring (sorry, engineers), and that the degree would take 5 years. I only had a scholarship for 4 years and I couldn’t afford Davis without it. So in my orientation dorm room I googled “what majors is UC Davis really good at” and Google said “it’s the #1 winemaking school.” The degree program looked like a lot of science, which I loved and figured could transfer well to other career fields should wine not work out.

I didn’t care for wine at the time but I figured if I drank enough of it, it would eventually grow on me, and here we are.

Where did your career in winemaking start?

My first harvest was at a small winery in central Oregon (I thought I signed up to work in the Willamette Valley, and boy was I surprised).

However, I think I’d really say my career in winemaking started with my first job out of college. I worked two years at Black Stallion Estate Winery in Napa and that’s where I really found my stride. I ran the lab and was given amazing opportunities to taste regularly with the winemaking team despite being really low on the totem pole. I’m forever grateful for that experience.

What’s your favorite grape to work with?

I don’t think I really have one, they’re all little jerks in their own ways and every vintage presents new challenges. I will say though, the payoff of preserving all the aromas on an aromatic white wine is pretty fulfilling.

What are some of the challenges you face in winemaking and how do you overcome them?

I think the biggest challenge for me has been actually leaving full-time wine production. After doing full-time production for several years, I realized that the career growth is often slow and the pay makes it hard to sustain living in wine country. I made the decision to try other aspects of the wine industry as my full-time career and now make wine part time on the side for Faff.

But winemaking is an interesting industry. You’re supposed to have this love affair with wine and undying commitment to the craft, sticking it out through tough harvests, long hours, and low wages. All of which becomes eventual feathers in your cap once you “make it” to becoming a winemaker.

Don’t get me wrong I love winemaking, but I needed stability, career growth opportunities, and an income that could support me on my own. The hardest part has been fighting all those feelings of inadequacy in making the decision to pursue other options.

What’s your favorite part of the process?

The smell of harvest in the cellar (if you know you know). Also, playing music in the cellar. There are certain songs that just sound epic, reverberating off of all that concrete and metal, and if you get it right it’s a whole ~vibe~.

Fav Faff food pairing?

Sushi!

As a female in a male-dominated industry, what obstacles have you had to overcome?

In production I’ve found a huge problem to be the willingness to overlook sexual harassment. I know several women with the same or similar stories of working for or with people behaving extremely inappropriately without recourse. Many wineries are small and don’t have HR or other resources. Furthermore, many wineries are comprised mostly of men, and the locker room culture can really thrive.

Another interesting obstacle is that, in my career, the people who have held me back the most have been (older) women. The feeling is that because they had to pull themselves up by their bootstraps to overcome misogyny, the next generation should have to too.

What advice would you give to other women who want to pursue a career in wine?

This is advice that I would give anyone but particularly women. Know when to move on from a job.

The wine industry romanticizes an unhealthy work ethic. But always remember making wine is not saving lives. It’s not worth your mental health to be unhappy for 8+ hours a day. If you find yourself unhappy in a job, do everything you can to change it, and if it shows you it won’t change, move on and don’t feel bad about it.

Thanks so much for sharing you insight and story with us! We are impatiently waiting for your next wine release to drop!

Thanks for sipping with us,

@smashleythegrape | The Social Grapes LLC

#WomenMakingWine 2023 part 2 ft. Amanda Greenbaum, Winemaker and Certified Somm of AJA Vineyards

March 14, 2023March 14, 2023HomeLeave a Comment

Many of you wine Instagrammers may know the winemaker for AJA Vineyards already! Her name is Amanda Greenbaum and she goes by @sommthing.rad on Instagram and posts about all things wine, beer, and spirits… but did you know Amanda is also making some stunning wines out of Malibu? AJA Vineyards is located in the Santa Monica Mountains within the Malibu Coast AVA. The first plantings of Syrah and Cab Sauv vines went down in 2007 by Founders Todd & Heather (Amanda’s parents). This sparked the passion for Amanda when she was 14 and she has since dedicated her life’s work to making the best wines from this beautiful, coastal AVA. She currently runs all operations at the winery like a true baddie!

In addition to making wine, she’s an advocate for millennials in the wine & spirits industry. She’s done an incredible job of connecting younger wine consumers with terrific producers from all over the world. Amanda is also a certified somm, UCLA grad #gobruins, and published her own cocktail book. It’s safe to say she’s already making big waves and I love watching her brand grow! She is someone to watch out for and I truly believe her efforts and voice will have an important, positive impact on the wine industry as she continues building her resume. I’m very proud to call Amanda a friend and share her fresh POV on what it takes to be a pioneer in the wine community.

Without further ado, here’s our interview!

Me: What did you want to be when you grew up?

Amanda: I really wanted to be a pop star. I loved to sing, I loved performing and I just wanted to share that with the world. I actually took singing lessons from ages 10-16.

Me: When did you decide that wine was “it” for you?
Amanda: But I had a feeling that wine was it at the ripe age of 14. Yes, I know…way too young to be invested in such an ancient and mature topic. But when my parents bought our AJA property, I fell in love with it right away. The cold mornings waking up early to harvest with the team. The delicious grapes right off the vine. The giant de-stemmers, presses and tanks all were so interesting to me. And I realized that wine was a combination of science and art…something I was ready to get on board with. At 16, I started researching wine, shadowing our winemaker at the winery and asking my teachers if I could write papers on it…they all said yes…I’m still shocked but so grateful.

Me: Can you tell us about the name?
Amanda: AJA is an acronym that stands for “Alec, Jack & Amanda.” My parents named it after myself and my two younger brothers. It’s pronounced “Ah-shah.” We pronounced the J like the “s” in treasure because we’re my parents’ three greatest treasures.

Me: Out of all the delicious wines you make, is there a favorite release or a favorite food pairing you’d like to share with us?
Amanda: Can I share two? I absolutely LOVE our 2020 rosé with In N Out burgers, and I love our Happy Canyon Sauvignon Blanc with chicken or shrimp tacos. So delish!

Me: What are your hobbies outside of wine?
Amanda: Not so far away I stray…I love cocktails, mixology, and I’m a huge foodie. My fiance and I go out to eat at least once a week with a goal of trying a new place or new dish every time. And I’m always crafting new cocktails at home. I actually wrote a cocktail book during covid called Rad Cocktails! Those are some of my favorite things to do. I’m also an avid snowboarder and try to make it to the mountains a few times every season.

Me: What advice would you give to other women who want to pursue a career in wine?
Amanda: I adore this question. Truth is, women are making waves in this industry. There are more women entering this industry every day. There’s no question we’re a minority, and yes women currently in the industry, me included, have had to fight more ways than one to get the respect we deserve. But I’ve learned that if you speak with confidence and pretend like you know what you’re doing…most people will believe you do. So get out there and be strong, confident and willing to learn. Hop on in, the water is just fine!

Me: What’s your favorite thing about the wines you are crafting?
Amanda: I’m a big terroir gal. I think wine is a representation of the region it grows in, who nurtures it, the culture and appreciation around it and the community. Being born and raised in the Malibu Coast, it’s a privilege to be producing wines from this sought after region. It’s one of the most iconic areas in the world. Everyone knows Malibu; from China to Europe to South Africa. To create something so special and rare is a huge responsibility and an honor. To create that and get to share that with people is the best part.

Cheers to you, Amanda! Your energy is contagious and AJA wines are fabulous.

Thanks for sipping with us,

@smashleythegrape | The Social Grapes LLC

#WomenMakingWine 2023 pt 1 ft. Aimee Keushguerian, Pioneering Armenian Wine Producer

March 10, 2023March 14, 2023HomeLeave a Comment

First up, let’s travel by glass to Armenia to meet Aimee Keushguerian, winemaker and founder of Zulal Wines. Aimee established Zulal in 2017 and has been capturing the spirit and terroir of Armenian wine ever since. Fun fact: Zulal means “pure” in Armenian and that’s the perfect descriptor for Aimee’s wines. She works with rare indigenous grapes like Koghbeni from Tavush, Nazeli, Movuz, Tozot, and Karmir Kot from Vayots Dzor and Sireni from Artsakh to name a few. I had the privilege of tasting Areni and Voskehat which are signature Armenian grapes. These are quality wines that are incredibly unique and worth seeking out. There’s an emphasis on sustainable winegrowing at high elevation and the combination of extreme climate and volcanic soil gives Zulal wines their distinct character. Throughout its history Armenia has grown over 400 different varieties, but today only about 30 are grown commercially for wine and brandy. Here’s a quick guide to understanding the key styles of Armenian wine which you can find under the Zulal wine label.

Areni is a thick-skinned grape that grows in tight bunches and produces a medium-bodied red wine with bright acidity. It delivers bright red fruits like bing cherry, plum, pomegranate, and strawberry with undertones of black peppercorn. It’s a perfect balance of fruity and savory. If you’re into Pinot or Gamay, give this one a try. Zulal Areni is grown in the Vayots Dzor region on volcanic and limestone soil. Vines here sit at around 1,750 meters or about 5-6k ft in elevation. This is such an exciting wine to sip and incredibly captivating for $22.

Voskehat is Armenia’s signature white wine grape. It’s dry and ranges between light to medium bodied with acidity that refreshes the palate after every sip. It’s giving delicious apricot and peach blossom flavors with herbs, florals, and citrus. Zulal Voskehat is sustainably grown in the Vayots Dzor region atop volcanic and limestone soil at around 1,400 meters or ~4500 ft in elevation. Aimee ages this wine in stainless steel to maintain fruit purity. I have to callout that this wine comes from vines that are own-rooted and between 50-100 years old! I cannot believe this one retails for $19.

A little bit about the historic Armenian wine region…

Let’s first acknowledge the fact that Armenia is one of the oldest wine producing regions in the world! Armenian wine is made in the Republic of Artsakh which is in the region of South Caucasus – also known as “the cradle of wine.” Traces of ancient winemaking date back some 6,100 years! Some historians have shared that after Noah’s Ark landed on Mount Ararat, he planted Armenia’s first vineyard. How amazing is that? If you want to experience wine in spiritual way, this is a great place to start. To say that war has impacted the wine industry here would be an understatement. Armenian wine culture has faced many setbacks, but Aimee believes that Armenian wine is going through a renaissance…. And I trust her!

Without further ado, hear more from Aimee.

Me: What makes Armenian so special from your POV?

Aimee: “Armenia’s wine industry is currently going through a renaissance. In the last decade, we have seen century old vineyards being revitalized, new brands created, ancient varieties re-discovered, and an explosion of a modern wine culture. There aren’t many winegrowing regions that are having this big of an industry growth, so it’s a very exciting time to be here.”

Me: Out of all the delicious wines you make, is there a favorite release or a favorite food pairing you’d like to share with us?

Aimee: “Zulal was founded to experiment with rare and almost lost indigenous grape varieties. I recently released a limited edition wine crafted from the Armenian grape, Karmir Kot, which was the first single varietal, micro-vinification of this variety. Our genetic diversity of grape varieties is vast, but during the soviet times, due to the planned economic structure, our winemaking was essentially halted. Re-discovering old grape varieties is super exciting, and my main motivator to push the knowledge of our terroir foreword.”

Me: Can you share more about the terroir in which you are working with?

Aimee: “The Armenian terroir can be defined by four differentiating factors. Our ancient tradition of winemaking, indigenous grape varieties, volcanic soil, and high elevation vineyards. All these factors combined, create a terroir that is unlike any other in the world.”

Thank you so much, Aimee! Your story, perspective, and wines are truly worth celebrating. We look forward to supporting your brand and future releases.

If you are interested in tasting Zulal Wines here is the link.

Thanks for sipping with us!

@smashleythegrape | The Social Grapes LLC

#WomenMakingWine 2022 part 4: Remi Cohen, CEO of Domaine Carneros

March 17, 2022March 17, 2022HomeLeave a Comment

Welcome back to my second annual series featuring women in wine who are at the top of their game. This year we have the privilege of hearing from women in various roles – from business operations to vineyard management, cellar masters to winemakers, and even CEOs/Presidents. The accomplishments of women in a male dominated industry is worth celebrating not only on International Women’s Day, but all month and all year for that matter. These amazing women are paving the way for future generations of female leaders and powerhouses in wine. I hope you enjoy learning about their journey and winemaking philosophy and feel as inspired as I do to go after your dreams. Check back here for updates as I continue to roll out these interviews daily on Instagram.

Follow me to Napa Valley to chat with Remi Cohen, CEO of Domaine Carneros

To know me is to know this: I love sparkling wine and I love Napa Valley. Our next feature is absolutely a perfect fit for this series because we’re heading to Domaine Carneros in Napa Valley to chat with Remi Cohen, CEO. Carneros is located at the intersection of Napa and Sonoma Valley around the southern foothills of the Mayacamas Mountains. It’s close in proximity to San Pablo bay, so these two attributes give Carneros a much cooler and wetter climate than other AVAs around Napa Valley. As many of you know Pinot and Chardonnay thrive in cool climates, making this a mecca for traditional method sparkling wine. The family behind Champagne Taittinger established Domaine Carneros back in 1987. You can expect elegant, balanced sparkling wine and Pinot Noir with grower quality that can age beautifully and drink exceptionally today.

Domaine Carneros is one of the first wineries I visited when my love for wine really started taking off. The estate will take your breath away as will the wines and hospitality. I strongly believe that every enthusiast should subscribe to a sparkling wine club, and this is an excellent option! The Social Grapes invests in more than just wine… we fall for the stories behind the bottles, sense of community, and positive impact. It was a pleasure to learn that Remi is cultivating an inclusive culture at Domaine Carneros while encouraging women to excel in their wine careers and delivering some of the coolest guest experiences. Read below about an opportunity to saber at the winery aka the best way to open a bottle. I hope this inspires you to choose Domaine Carneros Brut Rosé or just about anything from this portfolio of wines, honestly you can’t go wrong here.

Without further ado…

Ashley: Can you describe Domaine Carneros for us without describing the wine?

Remi: Domaine Carneros is an idyllic landmark chateau with breathtakingly beautiful views nestled among the rolling vineyards of the Carneros region of Napa Valley. Founded by the Taittinger family behind Champagne Taittinger, Domaine Carneros evokes the elegance and tradition of Champagne with the spirit of California and prides itself on estate vineyards, progressive sustainability initiatives, and a history of women in leadership.

Ashley: Were you inspired by other successful women in the wine industry when you began?

Remi: Coincidentally, I met Eileen Crane, Domaine Carneros’s former CEO and founding winemaker, in 2001 at the beginning of my career and found her to be very inspirational. Eileen is a pioneer for women in the wine industry. There were very few women winemakers in California when she was appointed to the role of founding winemaker for Domaine Carneros. At the time, Eileen already had a decade of experience working with sparkling wines, first as assistant winemaker at Domaine Chandon and then establishing Gloria Ferrer. She was perfectly suited for the position at Domaine Carneros and having been inspired by champagne to pursue a career in sparkling wine, it was a dream for her to be able to work with the family behind the prestigious Champagne Taittinger and progressive of the family to choose her.

I have admired the work of many women in the industry and in fact felt that the generation before me, Eileen’s generation, had largely done the work to prove that women can be among the best winemakers, vineyard managers, and industry executives. It wasn’t until later in my career that I realized that there is still a significant disparity in the quantity and compensation of women in senior winemaking and executive roles and that more progress is needed.

Ashley: How can women support other women in the wine industry?

Remi: I think the most impactful way to support other women in the industry is to mentor women who are looking to advance in their careers. In general, creating a network of successful women in your life is an excellent foundation.

Ashley: How has the industry evolved over the last 10 years?

Remi: A lot of progress has been made in recent years bringing awareness to the lack of diversity in leadership positions in the industry, but more work needs to be done. As an example, it is interesting that there has been an approximately equal number of men and women enrolled in the viticulture and enology program since I was at UC Davis twenty years ago. Now, some enology programs have even more women enrolled than men so it demonstrates that women are interested and getting involved in the wine industry more than ever before.

However, a significant disparity still occurs in senior winemaking and senior management positions. In fact, a survey in October 2020 by Wine Business Monthly showed that 49% of assistant winemakers were women, whereas only 29% of winemaking directors are women. Even worse, only about 20% of winery general managers and CEO’s are women. Other studies have shown this to be even less.

It will require effort from the industry to encourage more women to advance to more senior positions within their companies and to be considered for top positions during the hiring process. This will involve companies institutionalizing diversity and inclusion along with mentorship opportunities. The industry’s work needs to extend beyond gender parity and work towards overall diversity and inclusion.

Ashley: As CEO, what do you see as the most important part of running your business?

Remi: I’ve worked in many different roles in the wine industry, starting as a viticulturist in the vineyard and then working in nearly every department before moving into general management. When I started as CEO at Domaine Carneros, I dived into human resources and talent management, emphasizing the importance of the people and the culture at the winery. About a decade ago, the winery embraced Zingerman’s style of management which entails open book management where all employees have visibility into the company’s finances and encourages a culture of employee engagement and advancement. To build upon these tenets, we have launched a mentorship program where employees have an opportunity to be mentored by members of our management team. We provide opportunities and programs for career advancement, learning skills in and outside of core responsibilities, and internal promotions. We have recently launched the Le Rêve Scholarship program with both the University of California at Davis and the Culinary Institute of America, providing support for diverse students focusing their trajectory on promoting diversity and sustainability while attending the wine graduate programs at these partner institutions.

Ashley: What goals are you still working towards in your career and for the brand?

Remi: At Domaine Carneros, we strive to provide the most memorable sparkling wine experience. We are always looking at ways to create more meaningful and memorable experiences for our hospitality offerings. Some recent examples include that our Bubbles & Bites tasting menu now changes seasonally, highlighting flavors of cuisines from around the globe to illustrate just how versatile sparkling wine can be. We’ve also introduced an exciting experiential tasting called The Art of Sabrage. It includes a tasting of four wines, an abundance of local cheeses & charcuterie, and is topped off with a sabering demonstration! Everyone is in celebration mode, so we’ve also developed a concierge-style custom tasting called Your Ultimate Carneros to help plan the perfect wedding proposal, birthday, anniversary, or anything that needs a special touch. You can see we are always creatively updating our guest experience which is something I have enjoyed working on with our team. For me personally, it is rewarding to be at a time in my career where I can give back to the community by mentoring others and developing scholarship and philanthropy programs with the team at Domaine Carneros.

Remi, thank you so much for taking the time share your insight and story with us. I think we can all agree, across any industry, it’s incredibly motivating to see a woman as CEO. Here’s to those who have come before us and those who are sending the ladder down from the top, here’s to you!

Thanks for sipping with us,

The Social Grapes | @smashleythegrape

#WomenMakingWine 2022, part 3: Gretchen Voelcker, winemkaer at Luna Hart and Piazza Family Wines

March 16, 2022March 17, 2022HomeLeave a Comment

Vineyards at Piazza Family Wines, Ballard Canyon

Next up, traveling to my happy place: Santa Ynez Valley to chat with Gretchen Voelcker, Winemaker at Piazza Family Wines and Luna Hart

Piazza Family Wines is located in the heart of Santa Barbara wine country in the rural AVA of Ballard Canyon, which is just a few minutes away from downtown Solvang in Santa Ynez Valley. The Ballard Canyon side is planted to more Rhone varietals and Syrah while Sta Rita Hills to the west is widely planted to Pinot and Chardonnay. What more could a wine lover need? We visited Piazza Family Wines this past fall and were introduced to the female winemaking team, vineyard views, and portfolio of wines. Our daughter was about 16 months old and she was thrilled to see women working hard outdoors and operating harvest machinery… I think she caught the wine bug.

This is the strong female energy that we love to celebrate in wine, and the inspiration for this #WomenMakingWine annual project. Winemaker Gretchen Voelcker is talented and innovative with the resume to back it up. Who here has tasted a skin contact Sauvignon Blanc or Graciano that undergoes carbonic fermentation? Gretchen has elevated the taste profile of these wines by taking a really cool approach. Fun fact: Graciano is a red wine grape from Northern Spain. If you enjoy Dolcetto, Beaujolais, or Garnacha give this one a try. Think violets, mulberry, pepper and cherry cola with savory undertones, medium tannin, medium body and high acidity. What I love most about Piazza and Luna Hart (Gretchen’s line of wines) is the focus on sustainable, organic, and/or biodynamic farming. I mentioned this a couple days ago and I’ll say it again, this approach really celebrates terroir and captures a true sense of place. I cannot wait to taste more from both labels – we enjoyed Gretchen’s wines so much that we joined the wine club which offers allocations from both Piazza and Luna Hart. Piazza Family Wines include Pinot Noir, Syrah, Chardonnay, and my beloved Graciano. Luna Hart offers Syrah, Syrah rosé, Sauv Blanc, Grüner Veltliner, and an amazing Cab Franc. We enjoyed this virtual interview with Gretchen and know you will too! I cannot rave enough about the wines she’s making – honestly, some of the best bottles we own.

Ashley: How did you get started in your winemaking career?

Originally from outside of Philadelphia, growing up, wine was not on my radar what so ever, but we moved to Brussels when I was in high school for my mother’s job. While there, my parents started getting into wine tasting and started to share that experience with me. In the beginning, it wasn’t wine itself that intrigued me, but the idea of creative science. Being a very left-brained, math and science type of girl, I have always searched for creativity within myself. I did not study winemaking in school but instead studied business and then plant sciences. After graduating, however, I remembered the intrigue of the industry and decided to give it a go. I have really built my career from apprenticing throughout the years and being fortunate enough to always work with small brands with a high degree of transparency.

Gretchen: What goals in winemaking are you still working to achieve?

Again, being that creative scientist, I am constantly seeking to experiment (of course nothing is new in wine, but new to me) with new ideas or play with new varietal. But at the heart of my style, I am working to make minimally manipulated wines that showcase balance, vintage and varietal typicity. Although I am lucky enough to work with all sustainable, organic and biodynamic vineyards, I also am constantly aiming to bring more sustainability into my wines and business.

Ashley: Do you think there’s a stereotype attached to female winemakers?

Gretchen: Not particularly. Having built my career in Santa Barbara after the women pioneers before me have laid the foundation, I have been so fortunate to not have a history of gender hardship. Santa Barbara is such a wonderful winemaking community and I have been lifted up by both men and women in my career and have never felt as though there is a particular stereotype.

Ashley: What is one of the hardest things about winemaking year in and year out?

Gretchen: The biggest challenge for me which I predict will only become more of a challenge, is to be able to make minimally manipulated wines as climate change continues to develop. As it is, working with Mother Nature keeps you on your toes. Every year I am dealt a completely new deck of cards and it is imperative that I can stay adaptable to that.

A lot of wines have a long list of hidden ingredients used in making the wines and most wines have at least a few undisclosed ingredients; my wines have only had a small amount of sulfur added to keep the wines healthy and tasty. By using less modern tools, I am aiming to give a more natural and timeless expression of the vineyards that I work with. The grapes are all hand harvested and when I choose to harvest, I seek find a balance of good acidity and flavor. In vintages like 2020, where we were faced with a lot of heat spikes in Santa Barbara, which I am presume will begin to become more common, it it a lot more difficult to find that balance in the fruit.

Ashley: Were you inspired by other female winemakers when you began your career in making wine?

Gretchen: From early on I was lucky to be surrounded by women in the industry. My very first harvest was at Rideau, founded by a woman of color, Iris Rideau, working under a young female winemaker, Amanda Baird, who showed me that it was possible to become a head winemaker in her late 20s. At that time, we also shared our facility with the all-star Kita Wines team, Tara Gomez and Tymari Lore, working around the clock to build their new brand. Of course, Tymari, my bff, continues to inspire me every day with her wine knowledge but also leadership. After that, I worked with Rideau’s next female winemaker, Adrienne St. John, who was my direct mentor. She taught me the importance of chemistry and sound fundamentals in maintaining a healthy winery. Needless to say, I was off to an empowering start! 💪

Ashley: In winemaking, is one more important than the other in terms of tradition vs innovation?

Gretchen: As I mentioned before, I think that winemaking has been around for so long that aside from new technological innovation, we are never re-inventing the wheel. A lot of the trendy new wines are made in the most archaic ways. I suppose then I put more value in tradition although for me it is often a personal experience of innovation, if that makes any sense.

Ashley: What is an favorite/unexpected yet incredible food pairing for any of your wines?

Gretchen: So many great ones to choose from! I love the Grüner with Sushi, spicy food and my favorite farmers’ market creation, chorizo and saffron mussels. The partially-skin fermented Sauvignon Blanc is absolutely a match made with salmon dishes.

Gretchen, thank you so much for taking the time to share your expertise and passion for wine with us! We look forward to visiting the winery and following your career. We’re already big fans and love supporting your work.

Thanks for sipping with us!

The Social Grapes | @smashleythegrape

#WomenMakingWine 2022 part 2: Amandine Brillanceau, Cellar Master at Louis Jadot

March 15, 2022March 17, 2022HomeLeave a Comment

Next up, featuring Amandine Brillanceau, Cellar Master at Louis Jadot

Amandine is from Deux Sevres which is just south of the Loire Valley in France, so it’s no surprise that she has *cultivated* an impressive wine resume. She studied at the Agronomic School in Bordeaux and earned degrees in both Agronomy and Oenology. Her passion for wine grew through travel and interning alongside inspired French winemakers. Amandine’s experience in winemaking spans across several renowned regions including New Zealand, Australia, Oregon, and South Africa. She’s combined her passion and experience to grow into the role of Cellar Master in two prominent French regions: Rhone Valley from 2014 to 2017 and Burgundy where she now works at Louis Jadot.

Located in Beaune, Louis Jadot has incredibly deep roots in Bourgogne dating back to 1859. I like to refer to Louis Jadot as “America’s Sweetheart” because the wines are well-known here in the US and loved by so many for its tradition and quality. Louis Jadot is one of the most celebrated exporters of French wine and marketed as America’s #1 French wine for good reason. These red and white Burgundies are not only accessible, they are approachable and affordable. Louis Jadot’s portfolio includes everything: inexpensive Burgundy and Beaujolais, wines from Chablis and Côte de Beaune, as well as grand cru wines from France’s top vineyards.

When I think about the rich history of Louis Jadot an instant sense of tradition comes to mind. The thing that really impresses me as a consumer/wine student/creator is how the Louis Jadot brand and Domaine has not only grown and evolved with the times, but how they’ve done so while upholding the region’s deep tradition and values. To me, that is just really cool. The wines are a benchmark for Burgundy and they’re delivering a product that appeals to novice and expert level enthusiasts. I personally loved learning that Louis Jadot has a female Cellar Master and one with such an exciting background and fresh perspective. It all makes sense now!

Without further ado, our virtual interview:

Ashley: Can you provide some insight into your day-to-day operations as Cellar Master?

Amandine: Cellar team management (7 people). Planning work and adjustment, tasks follow-up. Daily tastings enabling to organize the cellar work, traceability, various projects monitoring etc …

Ashley: You have experience in both new and old-world wine regions, how has this contributed to your success in Burgundy?

Amandine: Adaptation ability due to the fact that I worked in very different winery profiles (different material/tools, different company and organization profiles).

Openness and curiosity allowing me each time to tackle different challenges.

Ashley: What do you find to be the most interesting part of your job? What are some challenges you’ve overcome?

Amandine: Never bored! The wine world has no limit, it is always moving ! My biggest challenge was to enter Louis Jadot. Burgundy was a dream and every work experience was slowly helping me to get closer to Burgundy. Leading a team was also a new challenge I had to take up, because it was a first experience to me. Showing my skills and my competence to my team enabled me with time to get closer to them.

Ashley: Of the wines in your portfolio, can you share a favorite (and unexpected) food pairing?

Pernand-Vergelesses Les Combottes paired with a wok full of Asian flavours: the Combottes vineyard produces a very aromatic Chardonnay wine, with intense flavours. It is the best companion to sweat-and-sour notes, it’s nice tension enhances such dishes.

Ashley: In winemaking, is one more important than the other in terms of tradition vs innovation?

Amandine: Tradition is a key value in Burgundy – it represents a bridge between Burgundy history and today’s winemaking science. It is crucial to me in order to build a harmonious whole. Therefore, it is a never ending process swinging between past acquired experiences and today’s knowledge. Always innovating and constantly searching for perfection.

Amandine, thank you for taking the time to share your experience and insight with us. Cellar Masters wear a bunch of different hats. From managing inventory to knowing the ins and outs of harvest and more. It’s inspiring to see you manage a wide range of responsibilities for such a prominent French producer.

Thanks for sipping with us,

The Social Grapes | @smashleythegrape